Central Vic Meats Transforms Online Ordering with WebCommander

Industry

Butchery & online meat delivery

Platform

WebCommander

Previous Platform

N/A

Go visit live site

The client

Central Vic Meats is a trusted, family-owned online butcher serving the Bendigo region. Known for its premium-quality meats at competitive prices, the company offers a seamless click-and-collect and home delivery service. To enhance customer convenience, Central Vic Meats needed a robust online ordering system with an advanced delivery feature that allows buyers to schedule deliveries within specific time slots while ensuring service is available only within designated postcodes.

The challenges

As Central Vic Meats expanded its online presence, several operational hurdles emerged, including the growing demand for online orders, which highlighted gaps in its existing system, impacting efficiency, customer satisfaction, and overall business operations.

Limited delivery management capabilities

The existing system lacked the ability to schedule deliveries within time slots or restrict service to specific postcodes, leading to inefficiencies in logistics.

Lack of a streamlined Click-and-Collect system

There was no clear process for customers who preferred to pick up their orders, resulting in unnecessary delays.

Complex ordering process

Customers found the ordering process cumbersome, affecting conversion rates.

Inventory & logistics inefficiencies

Without postcode-based delivery restrictions, resources were wasted on managing out-of-zone orders.

Our solutions

Central Vic Meats partnered with WebCommander to develop a fully optimised e-commerce platform that simplifies ordering and ensures precise delivery management.

Advanced delivery system

Customers can now select their preferred time slot for order delivery based on available schedules, improving convenience and satisfaction.

Postcode-specific delivery

The system automatically verifies customer locations, allowing orders only from serviceable postcodes to reduce logistical inefficiencies.

Seamless click-and-collect option

Customers can opt to pick up their orders at a preferred time, making the process faster and hassle-free.

Optimised user experience

A well-structured product listing, streamlined checkout, and mobile-friendly design ensure effortless browsing and purchasing.

The results

The new online ordering system delivered remarkable improvements for Central Vic Meats:

01

30% increase in online orders

A smoother checkout and structured delivery process encouraged more customers to place orders online.

02

50% reduction in logistical errors

By restricting deliveries to serviceable postcodes, the company minimised inefficiencies and optimised fulfillment.

03

Improved customer retention

Flexible delivery slots and a user-friendly Click-and-Collect system resulted in higher repeat purchases.